Working with Digital Group Audio
Pillar for the last few months has been developing and working closely on a new product for DGA (Digital Group Audio) . It is called zip buds and it is a cable managment system that merges YKK zippers and head phone and ear buds cable systems. The goal of the program is to come up with a simple and clean system of keeping your head phone cables in order. Pillar did the ID concept, engineering, tool building , colors, stylization and prototype development for this product line. It looks to be a very successful product line for DGA group. My team will be meeting with the DGA group in Vegas this week at CES. Here is a little clip of DGA presenting the product line on CNBC. http://www.nbcsandiego.com/station/as-seen-on/What_s_New_at_CES__San_Diego.html