Industrial designer sketches new product idea

Five Things to Consider if You Have a Product Idea

You wake up in the middle of the night with an ingenious new product idea, but how will you determine if it is feasible or worth developing? To help, we’ve broken down five of the main factors to consider if you are thinking about pursuing your idea.    Innovation – Your product needs to be innovative to stand out and will most likely be more successful if it solves a problem for its users. A thorough Google search should be able to tell you if your product idea already exists or if the market you are trying to enter is heavily saturated

Inventor reaches for bottle secured using Anchor Drink System's Magnetic Coaster

Bringing a Product to Market – Anchor

For our next client spotlight, Pillar Design spoke with Andrew, the inventor of Anchor Drink Systems, about his experience bringing a product to market. Located on Bainbridge Island off of Seattle, Andrew is a dentist by trade who decided to take the plunge into product development. Check out the Anchor website to preorder your magnetic drink system or browse our Anchor blog post to learn more!   Pillar: Tell us a little bit about you and your product. Andrew: I’m a regular guy that had an idea. Pillar helped me design and build a magnetic coaster which can hold a custom koozie or